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Sebastian Bykowski

He manages the largest company in Poland providing comprehensive media monitoring services, media reports and consulting, awarded with the title of Business Gazelle in 2011 and 2015 and the Forbes Diamond in 2022. Co-founder and chairman of the supervisory board of CafeNews S.A. Graduate of Poznań University of Technology in Management and Marketing and Poznań University of Economics in Economic Law.

He built the first analytical company in Poland, Media Navigator, with a modern approach to media relations reporting. He still participates in the creation and development of analyses and methods of measuring PR effectiveness. He gives presentations at congresses, conferences and workshops devoted to PR, management, media, sports and marketing.

He was awarded a distinction for his contribution to the development of science and public relations practice by the organisers of the PR Congress in Rzeszów and the Andrzej Stolarczyk SAPR award in recognition of his exceptional services for the Polish PR industry. He received the main prize in the „Innovative Leader 2023” contest.

He teaches with passion and commitment topics related to media monitoring, information management and changes in the media market at many universities and non-public higher schools throughout Poland. Co-author of studies and research papers on sports marketing, public relations, management, including „Public Relations Lexicon”, „Research and effectiveness measurement in public relations”, „Organisations and ideas – communication in traditional and new media” and „The first quarter century. 25 years of public relations in Poland”.

He has two daughters and is a lover of music, photography and travelling.